Tips and tricks
Create high-quality video content to promote your project.
Increase your online presence, attract more traffic and engage your audience.
The presentation video
Do you want to present your organization, communicate your industry expertise and values? Tell your company's story, with facts and figures. The perfect opportunity to highlight your differentiating factors!
Event Videos
Event video has incredible captivating power, showcasing your product or service and, most importantly, creating a video that makes online viewers feel connected to your brand - the first step to conversion!
Customer testimonials
Customer testimonials build trust between brands and future prospects. Find out how to create an effective customer testimonial video that is useful for your marketing strategy.
Tutorials
How-to tutorials and videos highlight value by providing consumers
with useful information. They allow you or your employees to position
yourself as experts after watching it.
Promotionnal Product Video
Promotional product video is essential to your content strategy because it's practical, impactful, and adaptable. These characteristics make promotional product video a perfect tool for marketers.
Video portrait and interview
You want to focus on your employees, your partners, yourself? Focus on testimonials, questions and answers.
You have certainly experienced things in your life that make you different and that can help others move forward in their lives as well. You can share your life advice.
Promotional clip
The realization of a promotional clip is essential today for all your marketing actions. Whether you are a brand, a company, an artist, an influencer. Whether you want to sell a product or promote a service, the video is there to help create an image, a memory for the future customer.
How to feel comfortable while being filmed ?
Whether you're new to video creation or a seasoned acting professional, being filmed can quickly become a scary experience. Follow our tips to help you get through this complicated time.
How to record a voice-over?
Voice-overs are a must in videos. From commercials to commercial films, voice-overs are a great way to convey information directly to the audience that they wouldn't otherwise be able to hear.
How to shot your video properly ?
How to create a quality video: choosing a camera, lighting, audio, shooting schedule ... This video summarizes the essentials that you need before you start creating videos.
Some techniques to enhance your videos
There are a thousand ways to shot the same sequence. The video maker's choices depend on the experience he wants the audience to have with. It is an essential part of audiovisual creation.
Length of the video
How long should your video last? This parameter may seem trivial but it is essential to capture the attention of your audience and avoid that your content goes by the wayside!
Prepare your video shooting
If I shoot videos on my smartphone, will this reflect well on my business? Can I really create high-quality videos on a small budget? Yes, you can!
Post your video on Facebook
Facebook remains one of the most popular social networks in the world. Posting a video may seem trivial, but there are a few rules to follow to post effectively.
Transferring your files
Transferring your videos from your smartphone to your computer is very simple. This will allow you to view and select the shots that matter for you.
Your videos on Instagram
Instagram is the best social network for photos. Video formats are becoming more prevalent each year! Let us help you choose the right video format.
Post your videos
Where to post your videos ? Video is definitely the most highly prized form of content online. And there are many ways to publish your content.
Where to post and in what format? We have the answers to your questions!
Tip Of The Week - Visual Thinking
Visual thinking is a set of practices that uses images to represent ideas in the form of diagrams, logos, computer graphics or even gifs... Integrating it into your video will allow you to capture the attention of your viewers and reinforce the power of your message.
Tip Of The Week - Storytelling
Video storytelling is a marketing practice that uses the video format to tell a story about a brand, company or product. Video storytelling guides viewers through narrative content that creates confidence.
Tip Of The Week - Viewed Mention
For Facebook and Instagram, watching just 3 seconds of a video, regardless of its length, is considered a view. How can you leverage this opportunity and create impactful videos from the moment they are launched?
Tip Of The Week : Video Influence
Video encourages users to stay on platforms longer and engage more. Did you also know that consumers are four times more likely to watch a video about a product than read about it?
Tip Of The Week - Publish Oftenly
Publishing videos on social networks on a regular basis helps to build loyalty and increase interaction with your audience. Their different algorithms are very fond of regular and qualitative contents.
Tip Of The Week - Can We Shot With A Smartphone
Thanks to mobile technology, most of us have a camera in our pocket. So you don't need high-tech equipment to make good quality videos.
Tip of the week - Snacking
The word snacking comes from the slang "Snack". You know those little snacks that fill you up at any time of the day? Like the snack, the video between 5 and 15 seconds is consumable at any time and satisfies the consumer quickly and effectively.
What could be better than a video in this short and punchy format to attract the consumer's attention and make you stand out?
Tip of the week - Indexing
Appearing on the first page of Google allows you to have more visits on your site. Indeed, 76% of visitors will click on one of the first three proposals.
To do this, add a video to your homepage and you will increase your chances of appearing on the famous first page of Google by 53%. Don't delay, improve your SEO with video!
Tip of the week - Youtube
Everyone knows YouTube which is the biggest video platform in the world. There are more than 100 hours of videos added every single minute.
Some of them manage to do very well. Like a certain American Youtuber who raked in $22 million in 2018 when he was only 7 years old (yes, you read that right).
Of course, these numbers aren't available to everyone but starting with an engaging video is a good start!
Tip of the week - Subtitles
41% of videos are not understandable without sound and subtitles. However, once there are subtitles, it allows users to understand what is going on in the video without having to activate the sound.
With subtitles, your videos will be better referenced and you will get more views, 10% more likes, 26% more shares, 29% more comments.
Click and Rush offers you the possibility to have subtitles to your video for 40€.