Your videos on Instagram

Instagram is the best social network for photos.
Video formats are becoming more prevalent on it each year!

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Posting

The easiest way to share your video is as a post.
Videos can now last up to 1 minute when posted in the feed.

  • Video format: MP4
  • Length: 3 to 60 seconds
  • Maximum size: no limit (under 50MB is recommended)
  • Orientation: square, portrait or landscape
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Stories

Stories are a collection of photo and video content that users can engage with. Stories only stay up for seconds on screen and are deleted after 24 hours.

  • Video format: MP4
  • Length: 1 to 15 seconds
  • Orientation: square, portrait or landscape
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Create videos for IGTV

  • Video format: MP4
  • Length: 15 seconds to 10 minutes for accounts with less than 10,000 followers, up to 60 minutes for accounts with over 10,000 followers and verified accounts
  • Maximum size: 650MB for less than 10 minutes and 3.6GB for videos under 60 minutes
  • Orientation: vertical

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